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Blizzard Confirms Plans For WoW In-Game Microtransaction Store

Jonathan Lester
Activision, Blizzard, Microtransactions, MMORPG, World of Warcraft

Blizzard Confirms Plans For WoW In-Game Microtransaction Store

Following some controversy last week, Blizzard confirms that World Of Warcraft will indeed be getting an in-game store selling experience boosters and suchlike.

Community manager Bashiok spilled the beans on the Battle.net forums,  explaining that "the benefits of an in-game store are pretty clear" to those who have used the existing pets and mounts store.

“We think everyone would appreciate the convenience of being able to make such purchases without having to leave the game," he wrote, "and ultimately that’s our long-term goal for the system, though there’s quite a bit of work involved in retrofitting those existing items into the new system."

“First, we’ll be testing the in-game store with some new kinds of items we’re looking into introducing (in Asian regions, at the outset) based on player feedback: specifically, an experience buff to assist with the leveling process, as well as an alternate way to acquire Lesser Charms of Good Fortune.

“We’ve had a lot of requests from players in different regions for convenience-oriented items such as these, and as with other new ideas we’ve introduced as WoW has evolved—including Pet Store pets, mounts, and more—your feedback plays a hugely important part in determining what we add to the game.”

Apparently the store will be rolled out on the PTR after plans are finalised. Are you worried that this could potentially unbalance the game or introduce a play to win mentality, or will World Of Warcraft simply carry on regardless?

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