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Deep Silver Apologises For Offensive Special Edition Statue

Jonathan Lester
Collector's Edition, Dead Island: Riptide - Zombie Bait Edition, Deep Silver

Deep Silver Apologises For Offensive Special Edition Statue

"We Sincerely Regret This Choice"

Perhaps realising that a mutilated, dismembered and staggeringly busty torso might not have been the best idea for a collector's edition statue, Deep Silver have apologised for the internet-wide offence caused by Dead Island: Riptide's controversial Zombie Bait Edition.

It took scant hours for the Zombie Bait collectible to attract massive outrage from all corners of the gaming community, with many pundits and readers slamming the statue as sexist, disgusting and horrendously creepy at best (though plenty of people didn't really care either way, in fairness). This was doubtlessly Deep Silver's intention, but the scale of the backlash via email, twitter and forums has forced the publisher to issue a surprisingly comprehensive apology.

"We deeply apologize for any offense caused by the Dead Island Riptide “Zombie Bait Edition”, the collector’s edition announced for Europe and Australia," reads a statement from Deep Silver UK, issued via Twitlonger. "Like many gaming companies, Deep Silver has many offices in different countries, which is why sometimes different versions of Collector’s Editions come into being for North America, Europe, Australia, and Asia."

"For the limited run of the Zombie Bait Edition for Europe and Australia, a decision was made to include a gruesome statue of a zombie torso, which was cut up like many of our fans had done to the undead enemies in the original Dead Island."

"We sincerely regret this choice. We are collecting feedback continuously from the Dead Island community, as well as the international gaming community at large, for ongoing internal meetings with Deep Silver's entire international team today. For now, we want to reiterate to the community, fans and industry how deeply sorry we are, and that we are committed to making sure this will never happen again."

Are people over-reacting to the controversial statue? Is it one step too far? Is this apology basically just another advert? Let us know what you make of it.

Add a comment6 comments
RiKx  Jan. 16, 2013 at 10:14

Ok it's crass but FFS, no more than the content. If your offended by zombies or boobs or zombie boobs you shouldn't be playing/buying a zombie game or even interested. P*ss off and play wii bowling... Honestly 21st century tragedies. Don't get me wrong I wouldn't have bought it but how is it worse than a chainsaw controller caked in blood? I'm offended at the people who are offended. I think they should apologise... ;)

Kopite211  Jan. 16, 2013 at 11:21

Personally I just thought it were a bit daft, nothing more

Quietus  Jan. 16, 2013 at 11:32

Ridiculous, as always. If you ask me, it's completely relevant to the game. A tropical paradise, destroyed by a zombie infestation.

Yukes  Jan. 16, 2013 at 12:43

There's absolutely no doubt they should be apologising for this outrage. No doubt at all...

...It's just a really rubbish statue.

DivideByZero  Jan. 16, 2013 at 17:28

"sexist, disgusting and horrendously creepy"... now I want one.

People get upset too easily nowadays... when I was a nipper, they would say SH** in U rated films if it was subtle... Star Wars showed Luke's dead and still burning folks and Indiana Jones watched someone's still beating heard ripped out. James Bond was sleeping with women called Pussy Galore and there were films about half naked women with no point.

When did PC become so f***ing stupid.

Last edited by DivideByZero, Jan. 16, 2013 at 17:29
BetterThanLife  Jan. 16, 2013 at 23:44

I can understand both sides of the argument, just think it's a f*cking stupid thing to be done in the first place. A collector's item for masturbating giggling adolescents who'll probably end up using it as some weird novelty fleshlight.

Frankly, the most disappointing thing about it is that it has a Dead Island game in the box.

Bad taste. Bad game. Just plain bad.

As for them being "deeply sorry"...yeah right. Bet it was done just to garner some publicity...prudes call it out, people rush to defend it, publisher apologises just in case. The RPS lot went mental, walked straight into it.

Offensive? Not really. Unnecessary? Definitely. Jog on Deep Silver, I won't be buying your sh*tty game no matter how many zombie boobs you throw at me.

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