But "You're Never Going To Win This Battle"
FIFA 12's Ultimate Team DLC quickly became a prime target for phishers and hackers when it released last year, and EA are throwing "a lot of resources" behind ensuring that the same won't happen with FIFA 13. However, they're under no illusions that stopping the practice outright will be a losing battle.
EA Games president Frank Gibeau told Joystiq that they "learned a lot from the experience," with FIFA 12, and that they'll be throwing money at the problem."There's a lot of sophisticated hacking happening in the gaming industry and it's a continuous battle," he said. "We take it very seriously, put a lot of resources on it. The learning from the FIFA example last year has been incorporated this year. There's some incremental and additional things. I don't want to get too detailed because I don't want to tip our hand."
Sadly, Gibeau also reckons that hackers, scammers and phishermen will always be one step ahead.
"You're never going to win this battle. The moment you declare victory, somebody will walk in and show you didn't. So you have to continuously stay on top of it and, most importantly, keep account integrity the first and foremost issue."
Of course, the best way to avoid being scammed is to use strong unique passwords for each service and exercise common sense - but here's hoping that EA can hold up their side of the bargain.