Star Trek ended up wasting a decent license and some great banter when it released in May, to our intense disappointment. Even director J.J. Abrams found himself bemoaning the ratty quality on show, suggesting that he was hurt" by how much potential ended up untapped.
Abrams discussed the series in a video interview with GamerHub. “The last game," he said, "which was obviously a big disappointment to me, was something that we were actually involved in from the very beginning and then we sort of realised that it was not going in a place where we were going to get what we wanted, so we dropped out and they continued to do it despite… y’know."
Yes, we know.
“To me the video game could have been something that actually really benefitted the series and was an exciting, fun game with great gameplay, and instead it was not and was something that I think, for me emotionally it hurt, ‘cos we were working our asses off making the movie and then this game came out and it got, this isn’t even my opinion, it got universally panned and I think that it was something without question that didn’t help the movie and arguably hurt it.”
Despite this disappointment, however, Abrams is still upbeat about film tie-ins in general, suggesting that there's room for quality games if they're developed to stand tall on their own merits.
“The dream is – we’re working with Valve right now on a couple of projects – is to say okay, despite its existence as a game, despite its existence as a movie, what makes this great? And starting from scratch, let’s make this from the ground up great, regardless of what’s come before," he concluded. “And that’s me, whether it’s a video game or a book or a movie or a song. Anything that is based on something else, it needs to exist on its own terms. And a lot of times these seem to exist as an ancillary product, in which case it will suck.”
We agree, but film tie-ins often suffer from a very limited development schedule as they're created alongside their parent property. We'd like to see more focused downloadable efforts that can be released cheaper and more polished in the same timeframe (such as Scott Pilgrim vs The World) going forward.
Also, just to play devil's advocate, the film's developer cutting the game loose probably didn't help either. Eh, JJ?