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Lionhead: Xbox 180s Show Microsoft "Are Not As Aloof And Removed" As Reputation Suggests

Matt Gardner
Gary Carr, Lionhead Studios, Microsoft, U-Turn, Xbox 180, Xbox One

Lionhead's creative director Gary Carr has spoken out saying that Microsoft's multiple u-turns show that rather than being the "aloof" and "removed" company that their reputation might suggest, the company is listening to its fanbase.

"Talking about the E3 briefing, I think there is a connection to be honest," he told OXM. "A lot of people sometimes think that Microsoft is too far removed from what people are saying and what people want, but I don't think that's actually true.

"The fact that Microsoft turned round and changed its Xbox One online policy within a week - is that a bad thing? I think that's a great thing. I think it is listening. It turned around and admitted 'we got some things wrong, we've heard you and we've changed our policy on that'."

Talking about the digital future for the industry, Carr noted that one of the driving forces will be when consumers are ready for change, and that forcing the issue of an all-digital advent might be difficult.

"I think it's obviously reaching for the future, and that's what Apple and all these guys want to do, but you can't always be sure when people are ready for change, or whether it's the right change," he said. "I think the fact that Microsoft turned around and changed what it showed at E3 shows that the team are not as aloof and removed as their reputation suggests."

We've argued much the same thing here on this very site.


Add a comment2 comments
DivideByZero  Aug. 30, 2013 at 12:39

Lionhead made this announcement from deep withing Microsoft's pocket.

It's like if your dad tells you you're "cool" or something, totally worthless.

Regardless of whether they have a point or you agree, it's no different from Microsoft themselves saying they are great.

Late  Aug. 30, 2013 at 12:53

[offtopic]Just been reminded, there, of the time one of my kids came up to me a good few years back, gave me a hug, and said "Dad, you're cool."

Quickly followed by "I mean cold."... :(


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