Microsoft has been banging on about how the Xbox 360 is an entertainment centre rather than a dedicated games console over the last few months, and it appears that their gambit is paying off. According to their latest figures, players spend more time watching films or listening to music than playing online multiplayer.
The recently-released statistics state that Xbox Live users spend an average of 84 hours a month using Xbox Live services (a 30% increase on last year) - and over half of that is spent using entertainment apps like Netflix, Zune or on-demand television. Of course, it's worth noting that these numbers don't include singleplayer or local cooperative gaming. [L.A. Times]
Xbox Live recently received the long-awaited BBC iPlayer app after months of painful deliberation (and arguments about whether to charge for it, no doubt).