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The Sun Mistakes Deus Ex For Real Life, Internet Laughs At Them

Author:
Jonathan Lester
Category:
News
Tags:
Deus Ex: Human Revolution, publicity or stupidity?, Slow news day, The Sun

The Sun Mistakes Deus Ex For Real Life, Internet Laughs At Them

Here's a fun little diversion to brighten up your day. Sarif Industries are a massive global company at the forefront of cybernetic augmentations and medical advancements... in Deus Ex: Human Revolution. However, it appears that The Sun newspaper didn't get the memo, instead referencing and even picturing the fictional corporation as part of a piece on cutting-edge technology. [via Darren McCarthy, twitter]

Mind you, this could be a publicity stunt or sponsored infomercial to foreshadow the release of Deus Ex: Human Revolution - the Director's Cut later this month.

Add a comment 1 comment
X10  Oct. 17, 2013 at 13:37

Yeah, kind of need to see the whole page/article to understand if it was some marketing ploy. Everything up until Sarif is real though right.

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