Volition's senior producer Jim Boon has suggested that far from harming the sales of Saints Row, the rather crazy tone is "an element of [the franchise's] success, saying that gamers want something a little different.
"Ultimately I don't think that SR's tone gets in the way of bigger sales," he told OXM. "If anything, I think our tone is an element of our success. SR is quite unlike anything else out there, and I think gamers crave unique experiences - I know I do. We have a lot of passionate fans that love SR, so I think we are striking the right chord.
"Also, I do want to mention that Jason [Rubin] was extremely supportive of SR4 and really liked what we were doing with the game. He would often offer ideas for the game, and those ideas were never suggestions about changing our tone. He was a fan of the series and loved what we were doing."
Boon feels that there'd be a large percentage of the fanbase who'd miss the more immature moments of the Saints Row games if Volition removed them.
"I think our fans would miss what might considered juvenile elements of previous SR games. Based on the overall reception and sales of SR3, I strongly suspect many people enjoy this aspect of SR, even if some may not want to admit feeling that way. Thinking of a movie series like The Hangover - people love the humor but you might not want to discuss some of the finer moments of those movies with your mom, for example.
"I think the same might be true for SR. We do get an awful lot of feedback from fans telling us much they love our juvenile tone - with some asking us to go even further! Ultimately SR4 doesn't try to take itself too seriously and we even have a lot of fun at our own expense."
You can read our Saints Row 4 preview here.