Microsoft Struggles To Maintain Party Line
All Xbox One pre-orders come with a free digital copy of FIFA 14! Except they don't. No, wait, they do. Or not.
At the time of writing, Microsoft has stated that ONLY Day One Edition pre-orders will ship with the free game, but this could well be incorrect before you finish reading this sentence thanks to a confusing garble of mixed messages.
Microsoft has failed to maintain a consistent message regarding the free copy of FIFA 14, which made many footy fans more agreeable to a pre-order following the announcement at Gamescom 2013. "All pre-orders for Xbox One this holiday will include a copy of FIFA 14 at no extra cost," said corporate VP Phil Harrison.
Despite Xbox support and Major Nelson insisting that FIFA 14 will be included with any Xbox One pre-order, Xbox EMEA social marketing manager Graeme Boyd has now thrown a spanner in the works with the following missive:
Had a few questions on this so wanted to clarify: FIFA 14 will only come free with Xbox One Day One Edition pre-orders, while stocks last.
— Graeme Boyd (@AceyBongos) September 2, 2013
So... there? Day One editions are still available from several UK retailers, though Amazon are out of stock.
We'll continue to report on the situation, but it's clear that Microsoft need to work on presenting a united front with a consistent and coherent party line. Something that, frankly, they've been struggling with over the last few months.