The Xbox One design team have starred in a new video discussing the creative process behind the entertainment system's looks, both in terms of the brand's heritage, utility and living room appeal. You'll get to look at some prototype units, controllers and Kinect sensors, along with commentary from the designers involved.
You'll also get a closer look at the controller and some of its new features, including force-feedback impulse triggers.
Personally, I can't help but feel that the Xbox One looks a bit like a Blu-Ray player hotglued to a Sky Box (you can see the seam!), but it's what's inside that counts.