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Xbox One gets official UK price cut & tasty Titanfall bundle

Author:
Jonathan Lester
Category:
News
Tags:
Microsoft, Titanfall, Xbox One

Xbox One gets official UK price cut & tasty Titanfall bundle

In an effort to shorten the gulf between the Xbox One and PS4's price points, Microsoft has knocked £30 off their console's asking price here in the UK.

From February 28th, the Xbox One will retail at £399.99, while a newly-announced Titanfall bundle will include the anticipated shooter at no extra charge!

This is fantastic news for fence-sitters across the country, and the new Titanfall bundle is not to be sniffed at. For £399.99, you'll net the Xbox One console, Kinect sensor, standard wireless controller, a month of Xbox Live Gold membership, headset and a digital copy of Titanfall (likely included as a QR download code). Note that the garish official Titanfall controller is not included, however.

Early price cuts can be somewhat problematic for a console's reputation, as we saw with the 3DS a few months into its lifespan. Shareholders were struck with terror over the seeming admission of weakness, while early adopters were enraged at spending top dollar before a hefty discount. Thankfully Nintendo's handheld ultimately won out by delivering a superb game library, something that will be absolutely key for the Xbox One in the long-term.

Microsoft are clearly aware that the Xbox One's hefty price point is putting many gamers off, having experimented with cheaper digital pricing and competitive first-party bundles over the last fortnight. Their reluctance to relegate the Kinect sensor to an optional extra seemingly left them with little wiggle room (indeed, they denied the very idea of a price cut earlier this year!), but it's great to see the company attempt to add value in order to compete with a cheaper and technically more powerful rival. They'll need to continue to fight their corner, justifying the extra expense with new Kinect features and a compelling selection of exclusives. With Titanfall, Project Spark, Quantum Break, D4 and other titles waiting in the wings, the Xbox One is certainly not short of contenders - and I'm still loving the likes of Forza 5 and Dead Rising 3.

Mind you, as Carl recently mentioned in our weekly podcast, this is also a neat way to boost sales figures before the end of the financial year. Considering that we'll get a £30 saving, I'd posit that the means justify the ends.

Oh, and if you took our advice to "wait until March" before buying a next-gen console, you're laughing.

Right, it's high time we got your take on this. Does the new £399.99 price point and Titanfall Bundle make you more likely to buy an Xbox One? How much would - or did- you pay for one? Are you annoyed at shelling out £429.99 at launch? Let us know in the comments!

Add a comment7 comments
Minime99  Feb. 24, 2014 at 15:26

Digital games, pah! Would take me over a month to download titanfall, so screw that.

Late  Feb. 24, 2014 at 15:44

Digital is the future, Minime99 :P

My internet connection isn't exactly blazing fast (I'm on a fairly poor 20Mb tariff) but I'm happy to let it spend a few hours downloading if it means I get to play Titanfall - and I can freely switch to it with a few words whatever I'm doing without having to faff around with disks.
___________________________________

I'm not at all annoyed at having paid £30 more. I got Forza included, and have had three months of playing great games. Early adopters know the product they're buying will be cheaper if they wait. We can't complain when it happens.

In fact, I'm glad the price has been cut - or rather I'll be glad if it means the console sells better. On the face of it it makes no difference to me which console sells best - but the reality of it is that a better selling console is more likely to secure better titles, and Sony have quite a margin in sales figures from what I've seen.


Welcome to the xbox One, new folk. You've made the right choice! ;)

Last edited by Late, Feb. 24, 2014 at 15:49

When I bought my PS4 it stayed on for 48 hours just downloading (Bf4 & AC4) [I'm on a 4mpbs line]...I think it was a total of 55-60gb.

Crazy stuff and I only bought digital copies because I got them super cheap but it was really annoying not being able to play anything for ages.

Can you imagine Christmas for kids, they open their new XB1/PS4 but can't play anything until boxing day oO

dumbjam  Feb. 24, 2014 at 18:53

Digital games, pah! Would take me over a month to download titanfall, so screw that.


If you don't have the net connection to download a game a multiplayer only online shooter is probably not for you anyway.

Should see a nice increase in the number of people actually playing the game on Xbox One so I'm happy the lobbies will be a bit fuller for longer.

Anarchist  Feb. 24, 2014 at 19:06

A gutsy move...

They were damned by some if they did this, and damned by others if they didn't. It's a great time to do it anyway, as it gives those who are sat on the fence (but watching Titanfall as the first real console seller of this generation) a great excuse to jump in.

I think its a smart move. It typically brings the cost down to being not far different from the PS4 (£350 + £50 game), but includes Kinect as well.

They should definitely have launched the console at this price point though.

Anarchist  Feb. 24, 2014 at 19:10

If you don't have the net connection to download a game a multiplayer only online shooter is probably not for you anyway.

Should see a nice increase in the number of people actually playing the game on Xbox One so I'm happy the lobbies will be a bit fuller for longer.


Not true. There is a huge difference between bandwidth and latency, the two are pretty much completely unconnected.

Online gaming requires relatively little bandwidth, but low latency. Even a low bandwidth 2MB ADSL connection would be fine. And the argument is probably more that people shouldn't have to download the game instead of just put a disc in (no matter how fast your broadband, chucking a disc in the tray is still faster).

I prefer digital though. I'm lazy and cant be bothered changing discs, and I'm too lazy to walk to a shop to trade old ones in.

Realhoneyman  Feb. 25, 2014 at 11:59

This is not too bad of an offer as far as bundles go but is still too rich for my blood right now. Good to see Microsoft create an enticing package with their biggest upcoming title in March. Just being under the £400 mark presents a nice round number for buyers to get behind (and definitely sounds like better value than £429 with no game included).

Keep going Microsoft and you may sway me away from my intended future purchase of a PS4. We'll see how things stand when The Evil Within is released in late Summer.

Last edited by Realhoneyman, Feb. 25, 2014 at 11:59

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